Analyze a Campaign

The Zen Habits Book: Review, Funding & Stats

https://www.kickstarter.com/projects/532372598/zenhabits
Scoring

Hyperstarter Score

29%

Need Improvement

Campaign

Goal Status

Funded

Backers

8,211

Pledge Amount

$224,255.01

of $44,700

Find where your competitor's were featured — connect with the right influencers

Sign-up to gain full access to our backlink data and see all the links.

General Sites

29
Referring page & text snippet
Interview with Leo Babauta of Zen Habits | ProductiveMuslim
Feb 11, 2017|productivemuslim.com

I’m only selling the book through Kickstarter , and I’m excited to be printing it and getting

Nourish Balance Thrive - TopPodcast.com
Feb 7, 2022|toppodcast.com

Zen Habits book is already fully funded (and then some) on Kickstarter .

The Complete Guide to Crowdfunding Your Next Book
tommorkes.com

used the platform for their books. Leo Babuata is currently crushing his book’s funding goal right now on the platform.

The Zen Habits Book - mmminimal
mmminimal.com

enjoy Leo’s free advice on his blog – you MUST support him in this book launch !

Stumbling Toward Perfection: An Interview with Leo Babauta – foldedspace
jdroth.com

So, I’m pouring all of that now into a new book. I actually struggled with this book, but the book is

Showing 5 of 29 backlinks

The Zen Habits Book: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title1
The title is too shortTITLE: 19

The first job of your headline is to grab attention. Describe your project with an easily understood, communicable and unique benefit.

description5
Excellent, the description is just right!DESCRIPTION: 125

The number of words in the description is just right to capture attention and bring them into your project.

content1
There are no wordsWORD COUNT: 0

This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text.

links5
Not PresentLINK COUNT: 0

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images1
Not presentNUMBER OF IMAGES: 0

Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 19

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

WORD COUNT: 0

People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.

NUMBER OF IMAGES: 0

Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.