Analyze a Campaign

The New ilumi. A Better Smartbulb.: Review, Funding & Stats

https://www.kickstarter.com/projects/ilumi/the-new-ilumi-a-better-smartbulb
Scoring

Hyperstarter Score

55%

Better

Campaign

Goal Status

Funded

Backers

2,816

Pledge Amount

$365,662

of $50,000

Find where your competitor's were featured — connect with the right influencers

Sign-up to gain full access to our backlink data and see all the links.

General Sites

7
Referring page & text snippet
iLumi — What Happened To Smart Lightbulb After Mark Cuban $350k Deal
Jan 8, 2020|2paragraphs.com

In 2015, the company rolled out its “New iLumi” on Kickstarter where 2,816 backers pledged more than $365,000 (the goal was

ilumi smartbulbs, Ilumi Solutions Inc., Plano, Texas, USA
pr.ai

" The New ilumi. A Better Smartbulb. " on Kickstarter

Trois gadgets indispensables téléphone intelligent - #adg
Dec 2, 2019|www.affairesdegars.com

le marché quelques modèles d’ampoules intelligentes. Toutefois, la nouvelle ampoule ilumi pourrait bien révolutionner ce domaine en proposant des ampoules encore

ilumi Smart Light Bulb - Connected Crib
www.connectedcrib.com

or any hub to work. You can find them on Kickstarter .

ilumi BR30 | GIZMODO.cz
www.gizmodo.cz

First seen as a Kickstarter project back in July 2015, the ilumi LED smartbulb really

Showing 5 of 7 backlinks

The New ilumi. A Better Smartbulb.: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title4
The title has a good length, but could more text be added?TITLE: 34

Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines.

description5
Excellent, the description is just right!DESCRIPTION: 100

The number of words in the description is just right to capture attention and bring them into your project.

content1
There are 640 wordsWORD COUNT: 640

This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text.

links5
There are 2 external linksLINK COUNT: 2

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images3
There are 36 imagesNUMBER OF IMAGES: 36

You may need to add a few more images. Whether it is product images, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 34

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

WORD COUNT: 640

People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.

NUMBER OF IMAGES: 36

View your copywriting as a supporting element, and do your best to structure your campaign around graphics and images. Animated GIFs show your product in action. Make sure you have at least 2 or 3 high-quality GIFs that span across the whole page width.

Popular Technology Sites

Websites and influencers in the Technology category

Technology Influencers

6
W
Wired

WIRED is where tomorrow is realized. You'll get the latest in tech news, science, business, gear, security, and geek culture.

C
Computer World

Computerworld covers a range of technology topics, with a focus on these core areas of IT: Windows, Mobile, Apple/enterprise, Office and productivity suites, collaboration, web browsers and blockchain, as well as relevant information about companies such as Microsoft, Apple and Google.

T
Techcrunch

TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.

M
Mashable

Mashable reports on the importance of digital innovation and how it empowers and inspires people around the world.

U
Uncrate

Uncrate is the leading buyer's guide, filled with the world's best gear, apparel, and automobiles.

1 more sites available

General Technology Sites

10
D
Digit Magazine

India's most popular destination for personal technology news, views & reviews. Get sound technology advice on buying products.

T
Tech Advisor

Tech Advisor from IDG brings you news, reviews, tips, tricks and opinions about the latest and greatest gadgets, from smartwatches and smartglasses to smartphones and tablets, we've got it covered. Tech Advisor is essential reading for gadget fans.

C
CIO

Covers apps, careers, cloud computing, data center, mobile, outsourcing, security, social media, hardware and software. CIO.com delivers the latest tech news, analysis, how-to, blogs, and video for IT professionals.

T
The Verge

The intersection of technology, science, art, and culture. Offers in-depth reporting & long-form feature stories, breaking news coverage, product information, and community content in a unified and cohesive manner.

G
Gizmodo

Gizmodo is a news and opinion website about gadgets, technology, science, environmental news, entertainment, and culture.

5 more sites available