Analyze a Campaign

Star Rat & Friends: Review, Funding & Stats

https://www.kickstarter.com/projects/lilgoblintingz/star-rat-and-friends
Scoring

Hyperstarter Score

36%

Good

Campaign

Goal Status

Funded

Backers

480

Pledge Amount

$23,726

of $1,000

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Star Rat & Friends: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title1
The title is too shortTITLE: 18

The first job of your headline is to grab attention. Describe your project with an easily understood, communicable and unique benefit.

description2
The description length may be too shortDESCRIPTION: 73

Consider revising the description wording. A good description can help potential backers understand what the project is about quickly.

content3
There are 1587 wordsWORD COUNT: 1587

The page is very long and might suffer from poor mobile conversion rate, consider shortening the number of words on the page.

links5
There are 1 external linksLINK COUNT: 1

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images1
There are 14 imagesNUMBER OF IMAGES: 14

Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 18

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

DESCRIPTION: 73

What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.

WORD COUNT: 1587

Having a large number of words on a campaign usually indicates information is written up in detail. Work out what questions backers have in their mind and answer them with the wording on the page.

NUMBER OF IMAGES: 14

Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.