Analyze a Campaign

搗破法蘭克 SMASHING FRANK: Review, Funding & Stats

https://www.kickstarter.com/projects/16by9/smashing-frank
Scoring

Hyperstarter Score

21%

Need Improvement

Campaign

Goal Status

Funded

Backers

3,050

Pledge Amount

$2,513,085

of $2,500,000

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General Sites

4
Referring page & text snippet
bless_hk (@mooloo01555872) | bird.trom.tf
Jul 6, 2022|bird.trom.tf

搗破法蘭克 SMASHING FRANK 「拾陸比玖」是一班熱愛電影的獨立製作人,我們希望可以成功開拍「拾陸比玖」的第一部電影! kickstarter.com

bless_hk (@mooloo01555872) | nitter
Feb 6, 2022|nitter.1d4.us

搗破法蘭克 SMASHING FRANK 「拾陸比玖」是一班熱愛電影的獨立製作人,我們希望可以成功開拍「拾陸比玖」的第一部電影! kickstarter.com

《搗破法蘭克》網上公開集資 | Cinespot 動映地帶
Aug 8, 2022|www.cinespot.com

YouTube頻道《拾陸比玖》成立一周年,以香港新生代演員為常駐幕前演員,是香港少有以電影製作的規格拍攝網絡連續劇的YouTube頻道。為紀念4月19日頻道剛成立一周年的大日子,他們於4月20日至5月25日在網上眾籌平台Kickstarter推出首部劇情電影《搗破法蘭克》(Smashing Frank) 的 眾籌計劃 ,為期35日,嘗試以眾籌集資方式公開集資籌拍電影,這亦是香港第二部公眾集資的劇情長片。電影早前成功入圍年第 20 屆香港亞洲電影投資會(HAF 20)「發展中項目(IDP)」電影創投計劃,得到業界的認可,有機會在HAF的平台向業界推廣這部電影。

Track 搗破法蘭克 SMASHING FRANK's Kickstarter campaign on BackerTracker
d2x9pgnb7vwmga.cloudfront.net

by 拾陸比玖16:9

搗破法蘭克 SMASHING FRANK: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title1
The title is too shortTITLE: 20

The first job of your headline is to grab attention. Describe your project with an easily understood, communicable and unique benefit.

description2
The description length may be too shortDESCRIPTION: 43

Consider revising the description wording. A good description can help potential backers understand what the project is about quickly.

content1
There are no wordsWORD COUNT: 0

This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text.

links5
Not PresentLINK COUNT: 0

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images1
Not presentNUMBER OF IMAGES: 0

Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 20

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

DESCRIPTION: 43

What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.

WORD COUNT: 0

People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.

NUMBER OF IMAGES: 0

Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.