Shift Happens: A book about keyboards: Review, Funding & Stats
https://www.kickstarter.com/projects/mwichary/shift-happensHyperstarter Score
64%
Excellent
Goal Status
Backers
4,278
Pledge Amount
$753,291
of $150,000
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Marketing & Backlinks
Popular Sites
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 The Kickstarter for my book about keyboards is live! - Marcin Wichary - Medium Feb 7, 2023|mwichary.medium.com My book about the 150 years of keyboards, from typewriters to the newest mechanical marvels, is now on Kickstarter . |
 Shift Happens Happening | Patreon Feb 4, 2023|www.patreon.com years, the last few months in earnest, we launched a Kickstarter this last Tuesday for his book Shift Happens . The goal was an immodest $150,000, enough to print |
 Keyboards - The Verge Aug 2, 2023|www.theverge.com|High Traffic Marcin Wichary’sShift Happenslaunched on Kickstarter four hours ago and is already 150 percent funded. I was going to |
 Book about keyboards: Shift Happens groups.google.com https://www.kickstarter.com/projects/mwichary/shift-happens?ref=nav_search&result=project&term=shift%20happens |
 Meet the maker: Marcin Wichary | Figma Blog Jul 3, 2023|www.figma.com|High Traffic stations . We talked to him about his latest project: a book on the history of the keyboards . |
General Sites
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 455: Shift Happens ft. Marcin Wichary - Podvine podvine.com Shift Happens Kickstarter |
 Shift Happens celebrates 150 years of typewriters, keyboards, and the people who use them - REPORT DOOR Aug 2, 2023|www.reportdoor.com Shift Happensis a book, launching on Kickstarter today , that attempts to tell the winding story of keyboards: |
 Shift Happens celebrates 150 years of typewriters, keyboards, and the individuals who use them Jul 2, 2023|univergeek.com Shift Happensis a guide, launching on Kickstarter at the moment , that makes an attempt to inform the winding story |
 Ned Holbrook (@nedley@pdx.social) - pdx.social pdx.social https://www.kickstarter.com/projects/mwichary/shift-happens?ref=cr61wq |
 Peter Friese (@peterfriese@iosdev.space) - iOS Dev Space Jun 5, 2023|iosdev.space https://www.kickstarter.com/projects/mwichary/shift-happens?ref=cr61wq |
Shift Happens: A book about keyboards: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
 4 | The title has a good length, but could more text be added?TITLE: 37 Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines. |
 5 | Excellent, the description is just right!DESCRIPTION: 115 The number of words in the description is just right to capture attention and bring them into your project. |
 5 | There are 2822 words Great!WORD COUNT: 2822 This campaign has the optimum recommended number of words on the page. Remember to break up large amounts of text with images, diagrams, headings and paragraphs. |
 3 | There are 32 external linksLINK COUNT: 32 Consider revising the number of outbound links on the page. The focus should be on the campaign owner and campaign only. |
 3 | There are 22 imagesNUMBER OF IMAGES: 22 You may need to add a few more images. Whether it is product images, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.
View your copywriting as a supporting element, and do your best to structure your campaign around graphics and images. Animated GIFs show your product in action. Make sure you have at least 2 or 3 high-quality GIFs that span across the whole page width.