Rayo : The Ultimate Bicycle Tail-Light: Review, Funding & Stats
https://www.kickstarter.com/projects/hauteworks/rayo-the-ultimate-bicycle-tail-lightHyperstarter Score
36%
Good
Goal Status
Backers
1,593
Pledge Amount
$125,986
of $10,000
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Marketing & Backlinks
Popular Sites
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 Connected Bike Tail Lights : Rayo May 2, 2020|www.trendhunter.com References: kickstarter |
 Rayo Smart Bicycle Light System - Geeky Gadgets www.geeky-gadgets.com Source: Kickstarter |
 7 Sensational New Kickstarter Projects This Week - GeekDad geekdad.com Rayo : The Ultimate Bicycle Tail-Light |
 Bright ideas: Rayo multifunction tail light & FLECTR 360 rim reflectors - Bikerumor bikerumor.com Carbon Black and Lemon Yellow. Check out the campaign page here . |
 Eliminates the anxiety of commuting by bicycle at night. Multifunctional tail light for bicycles "Rayo" | ROOMIE Apr 11, 2022|www.roomie.jp But with Rayo , which was developed as the "ultimate tail light for |
General Sites
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 Crowdfunding Projects Worth Checking Out This Week #1 - Hispotion www.hispotion.com someone tries to steal your beloved bike. Get one for $44 on Kickstarter . Deliveries start April 2018. |
 Rayo智慧單車尾燈 讓你騎車更加安全 - 486先生 May 9, 2022|www.486word.com 資料來源： kickstarter |
 Altos Business Group – SoCal's #1 Product Launch Consulting Agency www.altosbusiness.com 1,593BACKERS Link |
 Få din cykel til at lyse som ingen anden | Gadgets og ure | Leifshows leifshows.dk opladning. Cykellygten kan i øjeblikket forudbestilles via Kickstarter til en favørpris på 44 USD – det er ca. 280 krone r…. |
 Kickstarter | OPENCEED www.openceed.com |
Rayo : The Ultimate Bicycle Tail-Light: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
 4 | The title has a good length, but could more text be added?TITLE: 38 Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines. |
 5 | Excellent, the description is just right!DESCRIPTION: 100 The number of words in the description is just right to capture attention and bring them into your project. |
 1 | There are no wordsWORD COUNT: 0 This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text. |
 5 | Not PresentLINK COUNT: 0 Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust. |
 1 | Not presentNUMBER OF IMAGES: 0 Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.
People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.
Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.
Popular Gadgets Sites
Websites and influencers in the Gadgets category
Gadgets Influencers
10
Engadget is a web magazine with obsessive daily coverage of everything new in gadgets, gaming, technology, entertainment and consumer electronics.
Gizmodo is a news and opinion website about gadgets, technology, science, environmental news, entertainment, and culture.
Ubergizmo covers a wide range of gadgets, computing devices, technology breakthroughs and home entertainment products.
Welcome to Pocket-Lint, for the latest Electronic product reviews, including news on gadgets, digital cameras, home cinema, audio, car and mobile phone.
TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.
General Gadgets Sites
3
Uncrate is the leading buyer's guide, filled with the world's best gear, apparel, and automobiles.
Mashable reports on the importance of digital innovation and how it empowers and inspires people around the world.