Analyze a Campaign

Raven CNC: Review, Funding & Stats

https://www.kickstarter.com/projects/carvewright/raven-cnc
Scoring

Hyperstarter Score

36%

Good

Campaign

Goal Status

Funded

Backers

159

Pledge Amount

$495,267

of $100,000

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General Sites

7
Referring page & text snippet
Raven CNC on The Crowdfunding Center
www.thecrowdfundingcenter.com
nitter allella
nitter.allella.fr

AM ET to secure those coveted, limited early bird deals! kickstarter.com/projects/car… #ravencnc #3dcarve

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Raven CNC [kickstarter.com]

Raven CNC
makinpaper.ghettomogul.com

Project By: CarveWright

Track Raven CNC's Kickstarter campaign on BackerTracker
d2x9pgnb7vwmga.cloudfront.net

by CarveWright

Showing 5 of 7 backlinks

Raven CNC: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title1
The title is too shortTITLE: 9

The first job of your headline is to grab attention. Describe your project with an easily understood, communicable and unique benefit.

description2
The description length may be too shortDESCRIPTION: 91

Consider revising the description wording. A good description can help potential backers understand what the project is about quickly.

content1
There are 911 wordsWORD COUNT: 911

This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text.

links5
There are 3 external linksLINK COUNT: 3

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images3
There are 26 imagesNUMBER OF IMAGES: 26

You may need to add a few more images. Whether it is product images, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 9

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

DESCRIPTION: 91

What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.

WORD COUNT: 911

People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.

NUMBER OF IMAGES: 26

View your copywriting as a supporting element, and do your best to structure your campaign around graphics and images. Animated GIFs show your product in action. Make sure you have at least 2 or 3 high-quality GIFs that span across the whole page width.