Analyze a Campaign

PHENOL Patchable Analog Synthesizer: Review, Funding & Stats

https://www.kickstarter.com/projects/kilpatrickaudio/phenol-patchable-analog-synthesizer
Scoring

Hyperstarter Score

36%

Good

Campaign

Goal Status

Funded

Backers

196

Pledge Amount

$142,414

of $55,000

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General Sites

10
Referring page & text snippet
voice – Page 21 – Disquiet
dev.disquiet.com

new synthesizer called the Phenol, from Kilpatrick Audio, which was funded on Kickstarter ; more details at kilpatrickaudio.com .

MATRIXSYNTH: Friday, December 5, 2014
Jun 5, 2018|www.matrixsynth.com

promo video for Phenol. Available to order now through Kickstarter: https://www.kickstarter.com/projects/... "

New Kilpatrick synth! The Phenol... - Page 13 - MOD WIGGLER
modwiggler.com
Events - hacklab.to
May 11, 2019|hacklab.to

new Synth the phenol (Photo below). Andrew has a Kickstarter for the lovely piece of hardware on the go if

Keeping the Future of Music Tech Exciting and Weird
May 11, 2021|scribe.rip

to spend months researching the thousands of available Eurorack modules. Kilpatrick brought Phenol to Kickstarter at the end of 2014 and found a very enthusiastic

Showing 5 of 10 backlinks

PHENOL Patchable Analog Synthesizer: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title4
The title has a good length, but could more text be added?TITLE: 35

Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines.

description5
Excellent, the description is just right!DESCRIPTION: 113

The number of words in the description is just right to capture attention and bring them into your project.

content1
There are no wordsWORD COUNT: 0

This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text.

links5
Not PresentLINK COUNT: 0

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images1
Not presentNUMBER OF IMAGES: 0

Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 35

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

WORD COUNT: 0

People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.

NUMBER OF IMAGES: 0

Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.