Open air pants | Ultra-flattering outdoor pants for women: Review, Funding & Stats
https://www.kickstarter.com/projects/alder/open-air-pants-by-alder-for-all-women-and-every-adventureHyperstarter Score
55%
Better
Goal Status
Backers
1,115
Pledge Amount
$191,258.29
of $20,000
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Marketing & Backlinks
Popular Sites
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 Inclusive Utilitarian Sportswear : Alder Apparel www.trendhunter.com References: alderapparel & kickstarter |
 STAFF FAVORITES! Featuring: TRACPOINT, Side Pocket, Haswell Knife & more | BackerKit www.backerkit.com Open-Air Pants by Alder |
 Emerging Gear: Magnetic Hopper, Indoor Cycling Shoe, ‘Open-Air’ Pants | 2019-08-22 | GearJunkie Oct 3, 2021|gearjunkie.com tech with, like, a billion features. The lowest package on the Kickstarter page starts at $105. It’s $10,000 over its fundraising goal, and |
 Curvy Girls Hiking Is the Fitness Fad I Can Get Behind - FLARE www.flare.com alder |
General Sites
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 Pants Party (Win! An Alder Apparel Prize Pack!) - VITA Daily vitadaily.ca Where’s your Kickstarter campaign at, and why should we pitch in? |
 Alder Apparel Review: Size Inclusive Quality Outdoor Recreational Clothing - Wardrobe Oxygen Mar 11, 2021|www.wardrobeoxygen.com I first became aware of alder apparel in 2019, when they ran a Kickstarter to crowdsource funding to make their open air pants. I’ve been |
 Alder Apparel Review: Size Inclusive Quality Outdoor Recreational Clothing - Wardrobe Wearing wardrobewearing.com I first became aware of alder apparel in 2019, when they ran a Kickstarter to crowdsource funding to make their open air pants. I’ve been |
Open air pants | Ultra-flattering outdoor pants for women: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
 5 | Excellent, the title is just the right lengthTITLE: 57 The title might be the right length, but make sure to take into account relevant keywords. Organic searches on the platform may make up a percentage of your backers. |
 3 | Consider revising the description lengthDESCRIPTION: 135 Is the description to-the-point and concise? Focus on the main features of the campaign and how a backer can benefit. |
 1 | There are 145 wordsWORD COUNT: 145 This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text. |
 5 | There are 2 external linksLINK COUNT: 2 Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust. |
 3 | There are 37 imagesNUMBER OF IMAGES: 37 You may need to add a few more images. Whether it is product images, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.
People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.
View your copywriting as a supporting element, and do your best to structure your campaign around graphics and images. Animated GIFs show your product in action. Make sure you have at least 2 or 3 high-quality GIFs that span across the whole page width.