Analyze a Campaign

Natural Six: A new D&D adventure: Review, Funding & Stats

https://www.kickstarter.com/projects/naturalsix/natural-six
Scoring

Hyperstarter Score

73%

Excellent

Campaign

Goal Status

Funded

Backers

907

Pledge Amount

£67,932

of £50,000

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Natural Six: A new D&D adventure: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title4
The title has a good length, but could more text be added?TITLE: 32

Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines.

description5
Excellent, the description is just right!DESCRIPTION: 112

The number of words in the description is just right to capture attention and bring them into your project.

content5
There are 2151 words Great!WORD COUNT: 2151

This campaign has the optimum recommended number of words on the page. Remember to break up large amounts of text with images, diagrams, headings and paragraphs.

links5
There are 8 external linksLINK COUNT: 8

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images3
There are 24 imagesNUMBER OF IMAGES: 24

You may need to add a few more images. Whether it is product images, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 32

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

NUMBER OF IMAGES: 24

View your copywriting as a supporting element, and do your best to structure your campaign around graphics and images. Animated GIFs show your product in action. Make sure you have at least 2 or 3 high-quality GIFs that span across the whole page width.