Analyze a Campaign

Magic Puzzles: Review, Funding & Stats

https://www.kickstarter.com/projects/magicpuzzlecompany/magic-puzzles
Scoring

Hyperstarter Score

36%

Good

Campaign

Goal Status

Funded

Backers

62,284

Pledge Amount

$3,412,042.5

of $44,400

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General Sites

47
Referring page & text snippet
Kubernetes Podcast from Google - TopPodcast.com
Nov 3, 2021|toppodcast.com

Magic Puzzles

All About Puzzles from the Magic Puzzle Company - Everyday Reading
everyday-reading.com

a puzzle nerd like me), I highly recommend watching their Kickstarter video – it’s just a couple of minutes long and gives

Did Cards Against Humanity’s ironic humor mask a toxic culture all along? | 67nj
Feb 9, 2020|www.67nj.org

of Max Temkin, Cards Against Humanity’s most public face, followed a successfully funded Kickstarter for a series of jigsaw puzzles developed by Temkin, his CAH co-founder Ben Hantoot, and other

magic puzzle company | The Magic Puzzle Company
www.fbscan.com

Magic Puzzles by Magic Puzzle Company — Kickstarter

Podknife - Do By Friday by Merlin Mann and Alex Cox
Apr 7, 2020|podknife.com

Magic Puzzles by Max Temkin — Kickstarter

Showing 5 of 47 backlinks

Magic Puzzles: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title1
The title is too shortTITLE: 13

The first job of your headline is to grab attention. Describe your project with an easily understood, communicable and unique benefit.

description2
The description length may be too shortDESCRIPTION: 54

Consider revising the description wording. A good description can help potential backers understand what the project is about quickly.

content1
There are 737 wordsWORD COUNT: 737

This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text.

links5
There are 3 external linksLINK COUNT: 3

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images3
There are 21 imagesNUMBER OF IMAGES: 21

You may need to add a few more images. Whether it is product images, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 13

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

DESCRIPTION: 54

What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.

WORD COUNT: 737

People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.

NUMBER OF IMAGES: 21

View your copywriting as a supporting element, and do your best to structure your campaign around graphics and images. Animated GIFs show your product in action. Make sure you have at least 2 or 3 high-quality GIFs that span across the whole page width.