MAD Gaze GLOW: Stylish MR Smart Glasses: Review, Funding & Stats
https://www.kickstarter.com/projects/madgaze/mad-gaze-glow-lightweight-and-stylish-mr-glasses-for-youHyperstarter Score
36%
Good
Goal Status
Backers
399
Pledge Amount
$1,641,790.31
of $100,000
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Marketing & Backlinks
Popular Sites
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Live out your Tony Stark dreams with these stylish smart glasses | Mashable Jun 7, 2021|mashable.com|High Traffic is no wonder MAD Gaze was able to successfully launch this product on Kickstarter(opens in a new tab) with over $200,000 of funding. |
Finally…smart glasses that work like a dream and don't look amazingly dumb | Boing Boing boingboing.net|High Traffic entry yet, generating over $900,000 in backing from fans on Kickstarter and Indiegogo . |
Check Out These Gaming Discounts And Enter To Win $1000 In Gaming Goodies! | The Daily Caller Jan 9, 2020|dailycaller.com After making a splash on Kickstarter , these glasses are changing the way we game. Simply |
Chic Mixed Reality Glasses : MAD Gaze GLOW Jul 9, 2019|www.trendhunter.com References: kickstarter & geeky-gadgets |
These Mixed Reality Smart Glasses Create a 118-Inch Display Jul 2, 2020|thegadgetflow.com|High Traffic PreorderPreorder $366.89 |
General Sites
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Is Smart Eyewear Still The Likely Replacement of The Smartphone? | FashNerd Jul 1, 2020|fashnerd.com After two successful Kickstarter campaigns , MAD Gaze is launching the GLOW series at a |
Live out your Tony Stark dreams with these stylish smart glasses - Techio techio.co is no wonder MAD Gaze was able to successfully launch this product on Kickstarter with over $200,000 of funding. |
Live out your Tony Stark dreams with these stylish smart glasses – DLSServe dlsserve.com is no wonder MAD Gaze was able to successfully launch this product on Kickstarter with over $200,000 of funding. |
Immersive Marketing Insights | Two Goats www.twogoats.us on promotional materials for its new MR frames, the Glow. Preorder for around $370 and receive the device in November. |
MAD Gaze GLOW - die smarte Brille | Mustxhave mustxhave.com Zum Hersteller |
MAD Gaze GLOW: Stylish MR Smart Glasses: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
The title has a good length, but could more text be added?TITLE: 39 Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines. | |
Excellent, the description is just right!DESCRIPTION: 128 The number of words in the description is just right to capture attention and bring them into your project. | |
There are no wordsWORD COUNT: 0 This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text. | |
Not PresentLINK COUNT: 0 Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust. | |
Not presentNUMBER OF IMAGES: 0 Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.
People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.
Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.
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