Join the Midway Film Project!: Review, Funding & Stats
https://www.kickstarter.com/projects/midwayfilm/join-the-midway-film-projectHyperstarter Score
36%
Good
Goal Status
Backers
1,646
Pledge Amount
$112,273.86
of $100,000
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Marketing & Backlinks
Popular Sites
9| Referring page & text snippet |
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 Chris Jordan (artist) - Wikipedia en.wikipedia.org|High Traffic Kickstarter: Join the Midway Film Project |
 Chris Jordan (artist) - Wikipedia Mar 7, 2019|en.m.wikipedia.org Kickstarter: Join the Midway Film Project |
 A Love Story on Midway Island - Outside Online www.outsideonline.com|High Traffic For more on the Midway Film Project by Chris Jordan , check out Kickstarter . |
 Fly or Die - with Chris Jordan – Surfrider Foundation www.surfrider.org please consider helping raise funds to complete the film through Kickstarter . |
 Midway, Tragic Film on the Mass Starvation of Baby Albatross Due to Plastic Garbage Dec 1, 2022|laughingsquid.com|High Traffic feature length documentary, and raised more than $100,000 via a Kickstarter project this summer ( donations are still being accepted on the |
General Sites
21| Referring page & text snippet |
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 of albatrosses and bamboo toothbrushes Dec 6, 2020|www.naturescapes.net Jordan’s team. Go here http://www.midwayjourney.com/about/ and here http://www.midwayjourney.com/film-trailer/ and here http://www.kickstarter.com/projects/midwayfilm/join-the-midway-film-project (On that last link, scroll down to lower right for |
 Midway Film Project — Digital Grin Photography Forum Jun 2, 2017|dgrin.com http://www.kickstarter.com/projects/midwayfilm/join-the-midway-film-project |
 New Midway Island documentary - Earth, Disasters and the Environment - Unexplained Mysteries Discussion Forums www.unexplained-mysteries.com The main page for this project is here. |
 KickStarter - Kickstarter Watch. | Page 21 | rpgcodex > 20 god-damned years and still a work in progress rpgcodex.net $00,112,273 Join the Midway Film Project! |
 The Joy Trip Project | "Midway" a Kickstarter Campaign from filmmaker Chris Jordan joytripproject.com |
Join the Midway Film Project!: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
 4 | The title has a good length, but could more text be added?TITLE: 29 Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines. |
 5 | Excellent, the description is just right!DESCRIPTION: 102 The number of words in the description is just right to capture attention and bring them into your project. |
 1 | There are no wordsWORD COUNT: 0 This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text. |
 5 | Not PresentLINK COUNT: 0 Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust. |
 1 | Not presentNUMBER OF IMAGES: 0 Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.
People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.
Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.