Analyze a Campaign

CHOMPI: A Magical Tape Music Instrument: Review, Funding & Stats

https://www.kickstarter.com/projects/chompiclub/chompi-a-magical-tape-music-instrument
Scoring

Hyperstarter Score

64%

Excellent

Campaign

Goal Status

Funded

Backers

2,289

Pledge Amount

$1,240,290.14

of $30,000

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General Sites

20
Referring page & text snippet
Chompi Club: Adorable Daisy powered sampler and looper - gearnews.com
www.gearnews.com

Update 29/03/23:Chompi is now on Kickstarter and has raised almost three-quarters of a million pounds in

Meet CHOMPI, the adorable sampler that sold out on Kickstarter
mixdownmag.com.au

Kickstarter

The Chompi sampler has munched through its funding…
www.inkl.com

The regular price of Chompi will be $599, but the Kickstarter price is $499. There’s also a limited-edition pink version that

CHOMPI Club launches Kickstarter pre-order campaign for its quirky sampler - Tech - Mixmag Asia
mixmag.asia

pre-order the quirky sampler, head over to the Kickstarter page here .

Chompi Club, portable sampler and looper powered by Daisy
Jan 4, 2023|synthanatomy.com

Update: Chompi Club is now on Kickstarter ,and crazy, it has hit already the $1 million mark

Showing 5 of 20 backlinks

CHOMPI: A Magical Tape Music Instrument: Campaign Review & Analysis

Campaign Page Overview

Detailed breakdown and suggestions for improvement

Hyperstarter Score Breakdown

title4
The title has a good length, but could more text be added?TITLE: 39

Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines.

description2
The description length may be too shortDESCRIPTION: 76

Consider revising the description wording. A good description can help potential backers understand what the project is about quickly.

content5
There are 2539 words Great!WORD COUNT: 2539

This campaign has the optimum recommended number of words on the page. Remember to break up large amounts of text with images, diagrams, headings and paragraphs.

links5
There are 14 external linksLINK COUNT: 14

Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust.

images3
There are 37 imagesNUMBER OF IMAGES: 37

You may need to add a few more images. Whether it is product images, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned.

Suggested Improvements

Congrats on overfunding!

Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.

TITLE: 39

The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.

DESCRIPTION: 76

What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.

NUMBER OF IMAGES: 37

View your copywriting as a supporting element, and do your best to structure your campaign around graphics and images. Animated GIFs show your product in action. Make sure you have at least 2 or 3 high-quality GIFs that span across the whole page width.