BETTER EATING | Targeted vegan educational videos: Review, Funding & Stats
https://www.kickstarter.com/projects/bettereating/better-eating-targeted-vegan-educational-videosHyperstarter Score
36%
Good
Goal Status
Backers
778
Pledge Amount
$108,050
of $97,500
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Marketing & Backlinks
Popular Sites
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 overview for MAWebermann www.reddit.com This Kickstarter for pro-vegan educational videos is the third largest vegan kickstarter ever - let's get it to # 1! by Krantastic |
 Staff Favorites: ZeTime, Teodoor, and more! | BackerKit Jan 5, 2017|www.backerkit.com BETTER EATING: Targeted Vegan Educational Videos |
 Startup to Inspire Gen Z to Go Vegan by Age 25 | VegNews vegnews.com wider audience. BEI recently launched a campaign on crowdfunding platform Kickstarter with the goal of $97,500—which, if met, will be doubled |
 International Non Profit Set to Kickstart Vegan Future www.livekindly.com Kickstarter |
General Sites
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 Main Street Vegan Podcast, May 3, 2017: How the Other More-Than-Half Lives (& thinks and feels) + Targeted Videos to Make Young Vegans - Main Street Vegan mainstreetvegan.com Kickstarter: http://kickstarter.bettereating.com ~ If they can raise $98,000, they will be given |
 Better Eating International bettereating.org support of the vegan community with the largest animal rights Kickstarter ever. We owe the following backers special thanks: |
BETTER EATING | Targeted vegan educational videos: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
 5 | Excellent, the title is just the right lengthTITLE: 49 The title might be the right length, but make sure to take into account relevant keywords. Organic searches on the platform may make up a percentage of your backers. |
 3 | Consider revising the description lengthDESCRIPTION: 133 Is the description to-the-point and concise? Focus on the main features of the campaign and how a backer can benefit. |
 1 | There are no wordsWORD COUNT: 0 This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text. |
 5 | Not PresentLINK COUNT: 0 Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust. |
 1 | Not presentNUMBER OF IMAGES: 0 Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
What makes your product unique? What makes it different from the others? Explain in your description what makes your product, different, better, cooler...more unique than all its competitors.
People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.
Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.