99% Invisible: Season 4- Weekly!: Review, Funding & Stats
https://www.kickstarter.com/projects/1748303376/99-invisible-season-4-weeklyHyperstarter Score
36%
Good
Goal Status
Backers
11,693
Pledge Amount
$375,193.67
of $150,000
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Marketing & Backlinks
Popular Sites
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 89: Kickstarter And Crowdfunding PrePopCulture podcast player.fm 99% Invisible's Kickstarter for season 4 |
 New Disruptors 46: 99% Indivisible with Roman Mars | Boing Boing boingboing.net 2012 — $170,000 for season 3 of his show. He launched a second Kickstarter for season 4 today (October 22) to expand to weekly episodes and add staff. |
 Crowdfund Roundup: STEAMy projects in Science, Tech, Engineering, Art & Math - Make: makezine.com Lastly, check out the podcast and radio show 99% Invisible , a real treat for the curious designer in all |
 Showcasing the next generation of audio storytellers – Knight Foundation knightfoundation.org One of the producers, Roman Mars, had a wildly successful Kickstarter campaign for his show “ 99% Invisible .” Did that influence |
 Kickstart Season 4- Weekly! - 99% Invisible 99percentinvisible.org|High Traffic Help us Kickstart Season 4 of 99% Invisible. |
General Sites
18| Referring page & text snippet |
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 Bot Sentinel - @adampickard Jul 8, 2022|www.botsentinel.com Visit |
 Roman Mars - WikiMili, The Best Wikipedia Reader wikimili.com Kickstarter page. "99% Invisible: Season 4- Weekly!" , retrieved on August 15, 2014. |
 c300 Kickstarter Vid - DVXuser.com -- The online community for filmmaking www.dvxuser.com http://www.kickstarter.com/projects/...eason-4-weekly |
 judaism – Page 7 – Observations Along the Road Aug 3, 2019|cahighways.org (who was very concerned about the above clock change) used his Kickstarter success to create Radiotopia , and expanded it with this year’s |
 Tuning Into the Invisible: Roman Mars’s 99% Invisible wordsinspace.net Mars had produced 91 episodes and was seeking funding, through another Kickstarter campaign , to “go weekly” for Season 4. Up to that |
99% Invisible: Season 4- Weekly!: Campaign Review & Analysis
Campaign Page Overview
Detailed breakdown and suggestions for improvement
Hyperstarter Score Breakdown
 4 | The title has a good length, but could more text be added?TITLE: 32 Add more characters to the title, perhaps add specific niche keywords? Look at adding more words by researching your closest competitors and use what they wrote for their headlines. |
 5 | Excellent, the description is just right!DESCRIPTION: 121 The number of words in the description is just right to capture attention and bring them into your project. |
 1 | There are no wordsWORD COUNT: 0 This campaign needs more text on the page. Think about what questions potential backers will have on their minds, answer them through imagery and detailed descriptive text. |
 5 | Not PresentLINK COUNT: 0 Having a small number of outbound links to other sites showing reports, company sites etc., can help build trust. |
 1 | Not presentNUMBER OF IMAGES: 0 Consider adding more such as more product images including people, a features list including text and icons, timeline, photos of the people involved in the project and/or images of where you have been mentioned. |
Suggested Improvements
Congrats on overfunding!
Just keep pushing the campaign whether it is leveraging your own contacts, updating your ads or retargeting an existing audience or trying pitching and outreach to influencers in your specific niche.
The first job of your title and headline is to get attention. The way you capture someone's attention is by describing your project in an easy to understand manner. It also helps if your product has a superlative label. For example: Is it the "World's Best ____?", the "first _____?", the "fastest____?" etc. Can you explain to potential backers how your product is lighter, faster, quicker, bigger, smaller, better than competitors.
People love reading stories. It's why fiction authors outsell non-fiction authors by at least 1,000-to-1. Your product has a creation story, an origin and you may have stories of customers who have used your product and how it changed their lives. Tell these stories on your project page.
Not only do visuals draw a potential backers attention to the sections that they care about, but they also make your campaign appear more professional and well-crafted. Check how your "hero" image looks like as a thumbnail.